Growth Marketing Manager

About Decagon Decagon is the leading conversational AI platform empowering every brand to deliver concierge customer experiences. Our technology enables industry-defining enterprises like Avis Budget Group, Block’s Cash App and Square, Chime, Oura Health, and Hunter Douglas to deploy AI agents that power personalized, deeply satisfying interactions across voice, chat, email, SMS, and every other channel. We’re building a future where customer experiences are being redefined from support tickets and hold music to faster resolutions, richer conversations, and deeper relationships. We’re proud to be backed by world-class investors who share that vision, including a16z, Accel, Bain Capital Ventures, Coatue, and Index Ventures, along with many others. We’re an in-office company, driven by a shared commitment to excellence and velocity. Our values — Just Get It Done, Invent What Customers Want, Winner’s Mindset, and The Polymath Principle — shape how we work and grow as a team. About the Role Decagon is looking for a hands-on growth marketer to own revenue lifecycle programs that create and accelerate pipeline. You'll work closely with Growth and Sales to design and run programs that move target accounts from early-stage opportunities to closed-won, using email and lifecycle journeys, paid social, ABM, AI workflows, and field marketing support. Your job is to turn existing demand and pipeline into revenue. In this role, you will - Pipeline acceleration: Build and run programs that drive early-stage conversion, staying close to active deals and partnering with AEs and SDRs to identify gaps, surface next-best actions, and unblock progress. - Lifecycle & nurture: Design and own post-research/discovery follow-up flows and stage-specific nurture sequences tailored by persona and vertical, including build, QA, launch, and optimization across our tools (Clay, Unify, marketing automation, outbound platforms). - Stalled & dark pipeline re-engagement: Monitor stalled and dark opportunities, propose the best next step (multi-threading, content, re-framing value, or a clean DQ), and partner with sales and the pipeline council to turn action items into concrete campaigns. - Target account & field marketing support: Help prioritize which early-stage deals and accounts get field marketing attention, and run pre- and post-event programs (invites, reminders, post-event nurtures) that convert engaged leads into opportunities. - Delight moments & gifting: Coordinate fun, on-brand swag and gifts at key milestones (POC start, key meetings) to keep momentum, and operationalize with sales when and how gifting is triggered and measured. - AI-powered execution: Use AI tools (Clay, Unify, Claude / Claude Code, Perplexity) to research accounts, enrich contacts, generate and personalize outreach, and continuously experiment with workflows that let you run more targeted plays, faster. - Website & funnel conversion: Partner with the broader team on refining the key pages, forms, and flows that support opportunity creation and acceleration. Your background looks something like this - 4-7 years of experience in growth, lifecycle, demand, or revenue marketing, ideally at a B2B SaaS company. - You've built and owned lifecycle, nurture, and ABM programs that move opportunities through stages, not just top-of-funnel lead gen. - You love being close to deals and partnering with sales, not running campaigns at a distance. - You're hands-on in the tools, building sequences, pulling lists, segmenting accounts, QA'ing sends, and iterating quickly. - You've used AI tools in your day-to-day for research, enrichment, content, and prioritization, and enjoy turning them into repeatable playbooks. Even better if you have - Experience with our stack: Clay, Unify, Salesforce, HubSpot, and modern outbound/sequencing platforms. - A track record running pre- and post-event field marketing programs that produced measurable pipeline. - Comfort with SQL, AI tooling, or self-serve BI to