Field Marketing Manager

WHY MINTLIFY? We're on a mission to empower builders. - Massive reach: Our docs platform serves 100 million+ developers every year and powers documentation for 20,000+ companies, including Anthropic, Microsoft, PayPal, Spotify, Coinbase, X, and over 20% of the last YC batch. - Small team, huge impact: We recently passed 50 employees and raised a $45 million Series B led by A16Z and Salesforce Ventures. Each new hire has a huge impact on shaping the company's trajectory. - Culture of slope over y-intercept https://mattrickard.com/hire-slope-not-intercept: We value learning velocity, grit, and unapologetically unique personalities. We grew in value faster than headcount and we’re looking to align the two quickly. WHAT YOU'LL WORK ON HERE - Event strategy and planning: building an event calendar from scratch, planning Mintlify-hosted events, partner events, and trade shows based on business priorities and budget - Managing contracts, logistics, vendor relationships, booth design, and on-site execution. Knows what can go wrong and plans for it, driving things forward without waiting for perfect information or approvals - Cross-functional coordination: can create clear event briefs, assign responsibilities across teams, and keep complex multi-stakeholder projects on track - Creating and executing plans and playbooks for full event life cycles that maximize pipeline from each event - Building strong relationships with sales leadership, partner teams, product marketing, and external vendors - earning influence through reliability and results - Operational excellence with strategic thinking. Can handle the logistics of shipping booth materials while also thinking about which events will drive the most pipeline next quarter. Comfortable toggling between tactical execution and strategic planning WHAT YOU BRING TO THE TABLE - 5-8 years in field or event marketing, with a significant events component, with at least 2-3 years at a B2B SaaS startup - Data-driven decision making. Does not just run events because "we always go to this conference." Uses pipeline data, lead quality analysis, and cost-per-lead metrics to inform event selection and investment. Can push back on events that don't align with strategy, work with sales team to align events with goals, and can clearly communicate event ROI (or lack thereof) to leadership - Experience personally owning the full lifecycle of events, from strategy and budget to logistics and post-event analysis. Not just someone who "helped with" events but someone who ran them - Experience with ABM (account-based marketing) event strategies for the enterprise - CRM and marketing automation proficiency: comfortable setting up event campaigns, building and sending emails, tracking leads, and building attribution reports. Does not need to be an admin but can work independently in the tools - Ability to remain calm under pressure and troubleshoot quickly - Bonus points: Experience working at a Seed > Series B startup, particularly in the devtools space and can understand the constraints of building a function without an established process or large team. Familiarity with webinar platforms and virtual event production. Experience with ABM (account-based marketing) event strategies. Experience with public speaking or moderating panel discussions WHY YOU SHOULD JOIN OUR MARKETING TEAM Marketers at Mintlify bring strong creative instincts and care deeply about how our story comes across. You'll have real ownership over campaigns, messaging, and the channels you run. We believe great marketing comes from great teams, not hierarchies. The best ideas win here, and we're quick to iterate when something isn't landing. You'll find the sweet spot between the projects that energize you and the goals that move the business forward. You'll try new channels, test bold ideas, and own the results. You'll ship work that people actually see. COMPANY BENEFITS: - Competitive compensation and equity - 20 days paid time off every