Director, Growth Marketing - Commercial

Skydio is the leading US drone company and the world leader in autonomous flight, the key technology for the future of drones and aerial mobility. The Skydio team combines deep expertise in artificial intelligence, best-in-class hardware and software product development, operational excellence, and customer obsession to empower a broader, more diverse audience of drone users, from utility inspectors https://www.skydio.com/solutions/energy-and-utilities to first responders https://www.skydio.com/solutions/public-safety, soldiers in battlefield scenarios https://www.skydio.com/solutions/national-security/tactical-isr, and beyond https://www.skydio.com/solutions. About the role: Skydio is seeking an experienced Growth Marketing leader to accelerate pipeline and revenue growth within our commercial segment. This is a hands-on role that leads strategic planning and orchestration of high-performing campaigns, delivering measurable results against aggressive pipeline targets. Key Responsibilities: - Develop and execute segment-specific go-to-market strategies for physical security and energy/utilities, including tailored messaging, channel mix, and campaign approaches that resonate with buying committees - Quarterback cross-functional teams, including digital marketing, content, social media, event marketing, email/lifecycle, customer marketing, and channel partners, to plan and execute integrated campaigns. - Design and run account-based marketing (ABM) programs targeting high-value accounts within priority segments, coordinating personalized outreach across digital, events, and direct channels - Own the development and management of the overall commercial marketing program calendar. Ensure stakeholders understand what programs and activities are planned and executed - Analyze pipeline and marketing data regularly to report on campaign performance and identify opportunities for improvement. Use insights to optimize ongoing and future campaigns to exceed growth targets - Manage contractors and marketing budgets efficiently, ensuring spend is aligned with program objectives and delivers positive returns - Continuously test and iterate on marketing tactics, channels, and technologies, including A/B testing, funnel experiments, and new platform evaluation, to improve campaign effectiveness and ROI. Document and share learnings with the broader team - Own Skydio's presence at key industry trade shows, roadshows, conferences, and events. Plan and execute a regular cadence of webinars, live demos, and virtual events that showcase Skydio's capabilities to target buyers and generate qualified pipeline What Success Looks Like: - Measurable growth in pipeline and market share within target segments, with clear attribution to your marketing programs - Consistently exceeding pipeline and revenue targets through well-architected, multi-channel campaigns with strong ROI discipline - Repeatable, scalable campaign playbooks that become a model for the broader marketing organization - A reputation as the go-to marketing partner for commercial growth, with strong relationships across sales, product, and GTM leadership What Would Make You a Good Fit: - 7–10 years of experience in growth marketing, demand generation, or integrated B2B marketing, preferably in technology, industrial, or hardware companies selling to multi-layered buying teams - Proven track record of building and scaling integrated growth marketing programs that generated $100MM+ in pipeline, with the ability to articulate how you did it and what you learned - Exceptional at managing multiple initiatives simultaneously with a clear eye for details and the ability to prioritize effectively to meet tight deadlines without compromising quality - Strong analytical skills with hands-on experience building dashboards, articulating attribution models, and compiling performance reports that translate data into actionable program decisions - Significant experience leading and influencing cross-fu