Senior Product Manager (Rocket Growth)

About Coupang Coupang exists to delight customers. We know we are fulfilling our mission when customers say, "How did I ever live without Coupang?" With the sole determination to make our customers' shopping, dining, and daily lives easier, Coupang is leading innovation across the commerce industry, worth hundreds of millions of dollars. Coupang is one of the fastest-growing retail companies, having built an unrivaled position and customer trust in the domestic e-commerce industry. We pride ourselves on being a global, publicly traded company with a startup culture. This is our growth engine, allowing us to maintain the agility of our founding days and expand our business by constantly launching new services. All Coupang employees are given the opportunity to embrace an entrepreneurial spirit and drive new innovations and initiatives. Boldness, the courage to jump into work without hesitation and achieve results, is the essence of how Coupang works. At Coupang, you will witness your own growth, as well as the growth of your colleagues, teams, and the entire company, every day. All Coupang employees are sincere about Coupang's mission to create the future of commerce. We are solving customer problems, challenging traditional notions and assumptions, and pushing beyond the limits of what is possible. If you desire an amazing work experience in an always-on, high-tech, and hyper-connected world, join Coupang now. Job Introduction We are looking for a customer obsessed, data driven and strategic Product Owner to join the Category Growth Team within Rocket Growth - Coupang's end-to-end fulfillment and logistics business. In this role, you will take full ownership of growing a specific product category, spanning the entire lifecycle from seller acquisition and selection expansion to demand generation and an exceptional shopping experience. As a key member of the Category Growth Team, you will think and act like a business owner - combining strategic thinking with hands-on execution to identify the most impactful opportunities for your category. You will work at the intersection of product, business, and operations, partnering closely with cross-functional stakeholders to remove friction points, improve the seller experience, and drive meaningful growth for Coupang's customers, and selling partners. This is a high-impact, high-visibility role for someone who thrives in a fast-paced, data-driven environment and is passionate about building products that solve real customer problems at scale. If you are a bold, entrepreneurial thinker who is ready to take ownership and make a measurable difference, this role is for you. Key Responsibilities Own the product vision, strategy, roadmap and KPIs of a specific category within the Rocket Growth Category Growth Team Have a deep understanding of both Customers and Sellers, and provide the Voice of the Customer and Seller Manage the entire product life cycle from inception to launch, including writing product requirements, defining use cases, and setting success metrics Own the end-to-end category strategy including selection acquisition, seller experience improvements, and demand generation initiatives Identify opportunities to improve purchase conversion by removing any friction points in the end-to-end shopping and seller experience Inspire the team with the product vision and work cross-functionally to bring the product to life Essential Skills Business-level proficiency in English and Korean (spoken and written) is required Minimum 5 years of experience in product management, including developing, delivering and executing on a strong product vision Analytical thinker who works well in a fast-paced, data-driven and highly ambiguous entrepreneurial culture Demonstrated ability to work with cross-functional teams and manage multiple projects Bias for action and willingness to get your hands dirty to get the job done Sound business judgment and proven ability to effectively communicate and infl