ABM Manager

About us Scribe https://scribe.com/ is where exceptional people come to do the best work of their careers. More than 94% of the Fortune 500 use Scribe to ensure work gets done right, and see how to do it even better. Our Workflow AI platform automatically captures and optimizes workflows so teams work smarter, faster, and more consistently. We’re growing fast — since our founding in 2019, we’ve grown to over 5 million users across 600,000 businesses. Based in San Francisco, we've been named a LinkedIn Top Startup, are valued at over $1 billion, and are backed by leading investors. Join us in our mission to uplevel how people do work. How we work We are builders aspiring to master our crafts. We care deeply about our teammates and want to win, together. We embrace the following values: - Accelerate impact - Raise the bar - Make our users heroes - Clear is kind - Rapid learning machine - One team one dream About the Role As a ABM Manager, you’ll design and execute AI-driven account-based marketing programs to unlock pipeline within Scribe’s most important accounts. This high-impact role leverages AI insights, automation, and personalization to deepen engagement, partner closely with Sales, and accelerate enterprise deal cycles. You’ll partner closely with Sales, RevOps, and the broader marketing team to identify opportunities, create bespoke multi-channel plays, and accelerate deal cycles. This includes field events and executive experiences that deepen relationships with top accounts. This is a high-impact role focused on building deep engagement with our target accounts and helping Scribe expand its footprint across enterprise accounts. You’ll report to the Senior Director, Demand Generation and this role is fully remote (U.S. only). What you’ll do - Own ABM strategy & execution: Build and execute 1:1 and 1:few campaigns for Scribe’s target strategic accounts, using channels like LinkedIn, direct mail, content hubs, in-app/product signals, and events. - Focus on AI in ABM: Experiment with emerging AI and automation capabilities across ABM, measurement, and orchestration to improve efficiency and pipeline impact. - Create tailored experiences: Develop personalized content, messaging frameworks, microsites, and event activations that resonate with executive buyers and buying groups. - Plan and execute ABM events: Partner with Sales to design field events, VIP dinners, and executive roundtables that drive engagement within target accounts. Manage pre- and post-event campaigns to maximize pipeline impact. - Partner with Sales: Work hand-in-hand with AEs to co-create account plans, identify whitespace, and deliver personalized plays that open doors and accelerate deals. - Measure what matters: Track account engagement, coverage, event ROI, and pipeline impact. Provide insights back to Sales and Marketing to refine strategy. - Bring creativity to enterprise marketing: Pilot new ideas, test emerging ABM and event formats, and share learnings that raise the bar for how we engage top accounts. You could be a great fit if - You have an AI-first mentality and leverage AI to identify high-intent accounts, personalize outreach at scale, and optimize campaigns in real time. - Your superpower is organizing people across goals and outcomes. You’re passionate about connecting marketing with sales with customers and thrive in a highly collaborative environment. - You’re creative and data-driven: equally comfortable building personalized ads in LinkedIn Campaign Manager as you are analyzing event and account engagement reports. - You love building “white-glove” experiences for executive buyers—whether digital campaigns or live events—and can point to campaigns that influenced pipeline or accelerated deals. - You’re proactive, resourceful, and thrive in fast-paced, high-growth environments. Qualifications - 4+ years in B2B SaaS or PLG company (startup or high-growth preferred) with at least 2 years focused on ABM or enterprise demand generation.