Associate Director, Oncology Digital and Omnichannel Marketing

For more than 25 years, Corcept has been singularly focused on the science of cortisol, a powerful hormone that when unregulated, can play a role in a broad range of diseases. Our commercial portfolio includes treatments for hypercortisolism and oncology, and the company has discovered more than 1,000 proprietary selective cortisol modulators and glucocorticoid receptor antagonists. With advanced clinical trials in patients with hypercortisolism, solid tumors, ALS and liver disease, Corcept is unlocking the power of cortisol modulation to help address some of the most devastating diseases patients face today. Corcept is headquartered in Redwood City, California. To learn more, visit www.corcept.com . The Associate Director, Oncology Digital and Omnichannel Marketing will play a critical leadership role in shaping and executing the digital and omnichannel marketing plan for Corcept’s first oncology product, Lifyorli, in platinum-resistant ovarian cancer. Reporting to the Senior Director of Oncology Marketing, this individual will be responsible for operationalizing Corcept’s omnichannel engagement model, driving seamless, data-driven customer engagement across HCP and Patient audiences. This role will drive successful execution of digital and media plans for Lifyorli, collaborating closely with Marketing, Market Access, Insights & Analytics, and IT, ensuring campaigns are measurable and continuously optimized to deliver against brand objectives. This role requires a self-starter who can effectively navigate ambiguity, brings structure to complex initiatives and proactively partners cross-functionally to translate strategy into disciplined execution. Responsibilities: Omnichannel Planning & Implementation Collaborate on the development and execution of the operational omnichannel plan, ensuring alignment with overall brand strategy and customer engagement goals Drive end-to-end orchestration of all marketing components of the full plan to enable personalized, seamless customer experiences Serve as the marketing lead for omnichannel governance, ensuring coordination across Marketing, Insights and Analytics, and Sales as well as cross-organizational coordination Campaign Execution & Media Management Proactively manage digital and media plans, including channel mix, budget management, and tactical deployment. Manage agency partners in developing and executing media and digital tactics. Drive on-time launch of tactics, coordinate asset delivery between agency partners, and ensure timely delivery of data and analytics. Continuously assess channel performance and recommend strategically aligned, data-driven optimizations to the Marketing team Performance Analytics & Optimization Define and track key performance indicators across all digital, media, and omnichannel initiatives Monitor performance against plan and budget, delivering actionable insights and strategic recommendations Partner across Marketing, Insights and Analytics, and vendors to deliver monthly and quarterly performance reports for media, digital, and website performance to guide decision making Website Management Oversee performance of branded and unbranded websites, including user experience, traffic, engagement, and conversion metrics Partner with agencies and internal partners to ensure compliant and accurate data capture and analytics for oncology websites Provide actionable, data-driven insights and key takeaways to HCP and Patient marketing leads to support optimizations and enhancements Customer Journeys & Customization Partner across Marketing and Insights and Analytics teams to implement customer journey strategies across HCP and Patient audiences leveraging the technology stack Provide input into the development of the customer journey maps (HCP, Patient) aligned with brand objectives and audience insights (key touchpoints, pain points, personalization opportunities) Lead the process of audience targeting, activation, and optimization of automated and trigger