Enterprise Community Lead

About Anthropic Anthropic’s mission is to create reliable, interpretable, and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems. About the role The Enterprise Community Lead is the owner of Anthropic's enterprise community function: the set of programs that organize the practitioners inside our most important accounts, activate them as internal advocates, and connect them into educational peer communities. You'll define this motion for Anthropic — the portfolio of programs, the operating model, the cross-functional system, the metrics that tie it to the business — with the goal of driving production adoption and usage. You'll join the Community team within Anthropic's Enterprise Marketing organization and own the enterprise community function end to end: strategy, program design, member experience, operations, cross-functional coordination, and measurement. The team operates as a hub-and-spoke model with regional and functional leads; you'll be the functional owner of the enterprise community motion, sitting at the intersection of Sales, Customer Success, GTM, and Product. Key responsibilities Own the enterprise community strategy: the thesis, the portfolio of programs, the maturity model, and the roadmap from zero to global scale Bring the playbook from companies that have done this well and adapt it to Anthropic's product portfolio, customer base, and GTM motion Stand up and scale Claude Champions: identify and recruit power users inside strategic accounts, design recognition give/gets, build vertical cohorts, and operationalize structured Champion-led outputs that measurably drive adoption of Claude Code, Cowork, and future products Partner closely with AEs and CSMs to build the operating models for champion sourcing, train-the-trainer motions, and account-plan integration. Run the day-to-day engine for the programs you build: member lifecycle, programming rhythm, platform and chapter structure, and the feedback loops that route learnings, requests, and references back to Product, Marketing, and Sales Define the measurement framework and reporting that ties community activity to business outcomes: seat activation, usage growth, expansion, retention, reference and advocacy supply Evaluate, propose, and launch new plays beyond Champions as the function matures: vertical cohorts including in regulated verticals, customer-led groups, practitioner recognition, internal community-of-practice enablement at customer orgs Minimum qualifications Have built and scaled customer community, champions, or advocacy programs at enterprise SaaS or developer tools companies, and can point to the business outcomes they drove Have defined the motion, not just executed someone else's playbook: you've taken a company from zero on practitioner community and built the strategy, the operating model, and the team Bring strong, earned opinions about what makes these programs work, including the give/get structures that keep champions engaged long term Understand how enterprise GTM works, and are comfortable operating across Sales, Customer Success, Product, and Marketing Have run cross-functional programs where you don't own most of the inputs and still make them feel cohesive Are equally comfortable in a spreadsheet, a strategy review, and a DM conversation with a Champion that makes them feel seen Can build trust with technical practitioners, write clearly, and hold a room with both a Staff engineer and executives Are energized by ambiguity and building from scratch Preferred qualifications Built or led a recognized champions or advocacy program at companies known for the model Experience with bottoms-up, product-led, or community-led growth motions inside an enterprise sales org, ideally including the transition from PLG to enterprise Backgrou