Senior Financial Analyst – Strategic Finance & Special Projects

ABOUT onX We’re a team of builders, adventurers, and risk takers using technology to help people confidently explore the outdoors. Driven by our mission to awaken the adventurer inside everyone, we build products that optimize every outdoor experience and inspire confidence to get out and go further. We’re a high-growth tech company. The pace is fast, the work takes grit, and ambiguity is part of the job. As the world changes around us, we adapt - continuously evolving how we build, prioritize, and deliver. Our business moves quickly, and there’s real opportunity to shape what we build next. Each of our verticals - Hunt, Offroad, Backcountry, and Fish - is at a different stage of maturity, which means the challenges you encounter and the impact you have will vary depending on where you sit and what the business needs most. We operate with an experimentation mindset, continually iterating and improving how we solve problems. We expect our people to use the latest tooling, including AI, thoughtfully and responsibly, pairing human judgment with technology to increase quality, speed, and impact. Our impact comes to life through the products we build, in the stories of our customers, and in our growing commitment to land stewardship and recreational access. ABOUT THIS OPPORTUNITY In the role of Senior Financial Analyst – Strategic Finance & Special Projects, you will serve as a high-impact analytical resource for onX's most senior leaders. Rather than supporting a specific product vertical, you will work directly at the direction of the CEO, CFO, and Senior Director of FP&A on the company's most complex, ambiguous, and consequential financial and strategic questions. You will operate at the intersection of finance and data — with the technical depth to pull and interrogate data independently and the business acumen to translate findings into clear narratives that shape executive decision-making. WHAT YOU'LL DO Essential Job Duties & Functions Lead end-to-end analysis on special and ad hoc projects assigned by the CEO, CFO, and Senior Director of FP&A — with a primary focus on operational and business performance across the company, identifying trends and anomalies, constructing a narrative, and delivering clear recommendations. Perform financial modeling and analysis to evaluate organic and inorganic growth opportunities, new business lines, pricing strategies, operational investments, etc. Manage ad-hoc projects that include areas of analysis such as market sizing, scenario modeling, long-term strategic opportunity assessment, etc., as directed. Develop and stress-test business cases for major strategic initiatives, providing leadership with a grounded view of expected returns and key assumptions. Independently source, extract, and manipulate data from multiple internal and external sources — operating as a self-sufficient analytical resource (including Tableau, Pitchbook, Amplitude, etc.) Partner closely with the Business Intelligence team to build scalable data pipelines, improve data accessibility, and inform the development of analytical infrastructure that supports the broader finance function. WHAT YOU’LL BRING Bachelor's Degree in Finance, Accounting, Economics, Statistics, or a related analytical field. Five (5) or more years of experience in finance, strategy, investment banking, management consulting, or a related analytical function. Advanced SQL proficiency — you are comfortable writing complex queries, joining multiple data sources, and extracting insights independently from large datasets. Strong financial modeling capabilities, including scenario analysis, sensitivity modeling, DCF, and ROI frameworks. Experience working directly with or embedded near a Business Intelligence or data engineering function. Demonstrated ability to operate in high-ambiguity environments with minimal direction, structuring problems from scratch and driving to actionable conclusions. Exceptional written communication skills — onX is a doc