Director, Performance Marketing

ABOUT RAMP Ramp is building the smart infrastructure for finance teams, embedded in the transaction flow of every dollar a business spends. We automate how over $200B in annualized spend flows in and out of 70,000+ companies: authorizing payments, flagging risk, categorizing spend, and closing books. The problems are high-stakes, data-dense, and unforgiving. We hire people with high agency and high urgency. We look for slope over intercept. We care less about where you trained and more about what you’ve built. At Ramp, everyone is a builder who owns problems end to end and makes consequential decisions that shape the outcome. The median Ramp customer saves 5% and grows revenue 16% in their first year – far in excess of businesses operating without Ramp. We believe every ambitious company deserves the same. If you want to build systems that directly shape how companies move and manage billions, Ramp is the place to do it. ABOUT THE ROLE Ramp is seeking a Director of Performance Marketing to lead and scale our high-performing acquisition engine. You will own the strategy and execution across paid search, paid social, direct mail, affiliates, creative experimentation, and emerging channels. This role requires a balance of analytical rigor, creativity, and strategic leadership to optimize Ramp’s substantial marketing investment for maximum impact. As a key member of the Growth leadership team, you’ll manage and mentor a team of channel experts, drive efficiency at scale, and ensure Ramp stays ahead of the curve in performance marketing innovation. WHAT YOU'LL DO - Lead Ramp’s multi-channel performance marketing strategy across paid search, paid social, affiliates, direct mail, creative experimentation, and more. - Manage and mentor a team of channel leads, fostering a culture of accountability, creativity, and data-driven decision-making. - Design and implement frameworks for budget allocation, attribution, and forecasting to maximize ROI across channels. - Partner with Analytics, Product, and Finance to measure performance, optimize spend, and ensure strong alignment with company growth goals. - Drive systematic creative experimentation, working closely with design and content teams to improve conversion rates. - Identify, test, and scale emerging performance channels and technologies to future-proof Ramp’s growth. - Report on key performance metrics and provide insights to executive leadership, ensuring transparency and strategic alignment. WHAT YOU NEED - 8+ years of performance marketing experience, with at least 3+ years managing a team in high-growth B2B, SaaS, or fintech. - Proven success scaling large performance budgets ($10M+ annually) across multiple channels. - Strong analytical skills with mastery of attribution, incrementality testing, and ROI measurement. - Demonstrated creativity in campaign strategy and a willingness to challenge conventional approaches. - Exceptional leadership and people management skills with a track record of building and developing teams. - Strong business acumen and judgment to balance efficiency with bold growth bets. NICE-TO-HAVES - Experience in fintech, payments, or SaaS with long sales cycles. - Exposure to influencer/UGC, connected TV, or other frontier channels. - MBA or advanced degree in quantitative or business discipline. BENEFITS AVAILABLE TO ALL FULL-TIME RAMP EMPLOYEES (GLOBAL) • Flexible PTO • Unlimited AI token usage • Centralized home-office equipment ordering • Health and wellness stipend • Budget for intra-office travel • Weekly coffee stipend UNITED STATES • 100% medical, dental & vision insurance coverage for you, with partial coverage for dependents • One Medical annual membership • 401(k), including employer match on contributions made while employed by Ramp • Fertility HRA (up to $10,000 per year) • Parental leave: up to 16 weeks (birthing + bonding) or 8 weeks (bonding only) at 100% pay • Pet insurance • In-office perks: lunch, snacks, drinks, and more • Relocation s