Manager, Event Marketing

ABOUT RAMP Ramp is building the smart infrastructure for finance teams, embedded in the transaction flow of every dollar a business spends. We automate how over $200B in annualized spend flows in and out of 70,000+ companies: authorizing payments, flagging risk, categorizing spend, and closing books. The problems are high-stakes, data-dense, and unforgiving. We hire people with high agency and high urgency. We look for slope over intercept. We care less about where you trained and more about what you’ve built. At Ramp, everyone is a builder who owns problems end to end and makes consequential decisions that shape the outcome. The median Ramp customer saves 5% and grows revenue 16% in their first year – far in excess of businesses operating without Ramp. We believe every ambitious company deserves the same. If you want to build systems that directly shape how companies move and manage billions, Ramp is the place to do it. ABOUT THE ROLE As a leader on Ramp's Field & Events team, you will own and scale one of our most important demand generation channels: third-party events. You will set the strategic direction for the program, build and lead a high-performing team, and drive measurable pipeline and revenue impact across new industries, verticals, and markets. This role carries significant organizational visibility - you'll operate as a key voice on how Ramp shows up in the market, partnering directly with Sales, Finance, and Marketing leadership to shape our events investment strategy. This is a role for someone who has done this before at scale, thinks in systems, and knows how to turn a strong events program into a true growth engine. WHAT YOU'LL DO - Set the program-level investment strategy and operating framework across all event surfaces, connecting individual channel strategies to Ramp's broader GTM priorities - Build, lead, and develop a team of event marketers; set clear expectations, develop talent, and create the operating model that lets the team execute at scale. - Own the cross-portfolio view - standards, prioritization criteria, and operating model - that enables individual event surfaces to execute with consistency and efficiency - Identify and expand into new industries, customer segments, and geographies that align with Ramp's growth strategy. - Own aggregate pipeline goals for the third-party events program; partner with surface leads to set targets, track performance, and surface cross-program learnings. - Own total program budget and allocation across surfaces; partner with Finance on planning, forecasting, and making the case for resource investment - Build the systems, reporting infrastructure, and operating rhythms that allow the program to scale efficiently without breaking. - Bring a forward-looking perspective on AI and automation - identifying and implementing tools or workflows that improve team efficiency, event targeting, and decision-making. - Represent Ramp externally at key industry events; serve as an organizational thought partner on events as a growth channel. WHAT YOU NEED - 8+ years of experience in event marketing, field marketing, or demand generation at a B2B company. - Proven track record driving significant, measurable pipeline and revenue impact through events programs at scale. - Deep experience owning large third-party event portfolios end-to-end - strategy, execution, and performance measurement. - Experience building and leading teams; you know how to hire, develop, and retain strong people. - Executive-level stakeholder management skills; comfortable influencing and aligning with Sales, Finance, and Marketing leadership. - Strong financial acumen - experience owning large budgets, building business cases, and tying spend to outcomes. - Systems thinker: you build processes and infrastructure that outlast any single event. - Excellent judgment in ambiguous, fast-moving environments. NICE-TO-HAVES - Experience at a high-growth B2B SaaS or fintech company. - Experience building even