Senior Product Marketing Manager

About Zscaler Zscaler accelerates digital transformation to ensure our customers can be more agile, efficient, resilient, and secure. As an AI-forward enterprise , we are constantly pushing the envelope, leveraging the world’s largest security data lake to power our cloud-native Zero Trust Exchange platform. This innovation protects our customers from cyberattacks and data loss by securely connecting users, devices, and applications in any location. Here, impact in your role matters more than title and trust is built on results. We say, impact over activity. We seek innovators who actively use AI to amplify their impact and who thrive in an environment where we leverage intelligent systems to stay ahead of evolving threats. We believe in transparency and value constructive, honest debate —we’re focused on getting to the best ideas, faster. We build high-performing teams that can make an impact quickly and with high quality. To do this, we are building a culture of execution centered on customer obsession , collaboration, ownership, and accountability. We value high-impact, high-accountability with a sense of urgency where you’re enabled to do your best work and embrace your potential. If you’re driven by purpose, thrive on solving complex challenges, and want to be part of the team that’s helping to secure the AI age, we invite you to bring your talents to Zscaler and help shape the future of cybersecurity. Role We are looking for a Senior Product Marketing Manager – Digital Experience Monitoring to join our team. This is a hybrid role based in San Jose role, reporting to the Sr. Director, Product Marketing - ZDX in the Marketing department. In this strategic role, you will shape how users interact with modern applications, networks, and endpoints in distributed, security-conscious environments. You will lead product marketing for the Digital Experience Monitoring (DEM) product line, developing differentiated positioning and messaging, and translating complex technical features into compelling customer value. You will partner with product, engineering, and sales to drive go-to-market readiness, including launches and enablement. What you’ll do (Role Expectations) Lead product marketing for the DEM product line, with a focus on real-user experience, network path analysis, application responsiveness, and endpoint diagnostics Develop differentiated positioning and messaging that connects digital performance to business outcomes for network operations, service desk, and security audiences Translate technical features into compelling customer value, including latency visualization, network analysis, device telemetry, and SaaS performance insights Define buyer and user personas with an emphasis on hybrid work, secure access, and digital user experience use cases Partner with product, engineering, and sales to drive go-to-market readiness, including launches, competitive strategy, and enablement Who You Are (Success Profile) You thrive in ambiguity. You're comfortable building the path as you walk it. You thrive in a dynamic environment, seeing ambiguity not as a hindrance, but as the raw material to build something meaningful. You act like an owner. Your passion for the mission fuels your bias for action. You operate with integrity because you genuinely care about the outcome. True ownership involves leveraging dynamic range: the ability to navigate seamlessly between high-level strategy and hands-on execution. You are a problem-solver. You love running towards the challenges because you are laser-focused on finding the solution, knowing that solving the hard problems delivers the biggest impact. You are a high-trust collaborator. You are ambitious for the team, not just yourself. You embrace our challenge culture by giving and receiving ongoing feedback—knowing that candor delivered with clarity and respect is the truest form of teamwork and the fastest way to earn trust. You are a learner. You have a true growth mindset and are ob