Marketing Operations and Performance Analyst

WHO ARE WE? We are a bunch of super enthusiastic, passionate, and highly driven people, working to achieve a common goal! We believe that work and the workplace should be joyful and always buzzing with energy! CloudSEK , one of India’s most trusted Cyber security product companies, is on a mission to build the world’s fastest and most reliable AI technology that identifies and resolves digital threats in real-time. The central proposition is leveraging Artificial Intelligence and Machine Learning to create a quick and reliable analysis and alert system that provides rapid detection across multiple internet sources, precise threat analysis, and prompt resolution with minimal human intervention. Founded in 2015, headquartered at Singapore, we are proud to say that we’ve grown at a frenetic pace and have been able to achieve some accolades along the way, including: CloudSEK’s Product Suite: CloudSEK XVigil constantly maps a customer’s digital assets, identifies threats and enriches them with cyber intelligence, and then provides workflows to manage and remediate all identified threats including takedown support. A powerful Attack Surface Monitoring tool that gives visibility and intelligence on customers’ attack surfaces. CloudSEK's BeVigil uses a combination of Mobile, Web, Network and Encryption Scanners to map and protect known and unknown assets. CloudSEK’s Contextual AI SVigil identifies software supply chain risks by monitoring Software, Cloud Services, and third-party dependencies. Key Milestones: 2016 : Launched our first product. 2018 : Secured Pre-series A funding. 2019 : Expanded operations to India, Southeast Asia, and the Americas. 2020 : Won the NASSCOM-DSCI Excellence Award for Security Product Company of the Year. 2021 : Raised $7M in Series A funding led by MassMutual Ventures. Awards & Recognition : Won NetApp Excellerator's "Best Growth Strategy Award," CloudSEK XVigil joined NVIDIA Inception Program, and won the NASSCOM Emerge 50 Cybersecurity Award. 2025 : Secured $19 million in funding led by Tenacity Ventures, Commvault. Role Overview We are looking for a data-driven Marketing Operations & Performance executive to power our global demand engine and support the goal of generating SQLs. This role owns marketing systems, automation, performance tracking, CRM and email workflows, and SEO/AEO execution to ensure scalable and measurable pipeline growth. Key Responsibilities: I. CRM & Funnel Operations Own CRM lifecycle management (MQL – Demo – SQL) Lead scoring, routing, and workflow automation Ensure clean data, accurate attribution and reporting Build dashboards tracking SQLs and Pipeline by region II. Email Automation & Nurture Execution Design and manage automated nurture journeys Build trigger-based workflows aligned with ABM & outbound Optimize email performance Ensure alignment between marketing automation and BDR sequences III. ABM & Intent Data Operation Manage ABM and intent tools Build account scoring models Identify high-intent accounts for sales activation Sync engagement signals with CRM for visibility IV. Paid & Digital Performance Tracking Track campaign performance across LinkedIn, Google & retargeting Monitor CPL, CPQL, Cost per SQL, and CAC Support A/B testing and campaign optimization Ensure regional performance visibility (US vs Rest of the World) V. Website, SEO & AEO Own GA4 and website analytics Optimize landing pages and conversion flows Execute technical and on-page SEO Implement AEO strategy for AI-driven search visibility Track Organize traffic contribution to pipeline VI. Success Metrics Accurate funnel reporting and attribution Improved conversion rates across lifecycle stages Reduced cost per SQL High-performing email automation engine Measurable organic pipeline contribution Clean CRM and scalable marketing infrastructure Requirements: 4-6 years in marketing operations / performance marketing Strong CRM expertise (salesforce, Zoho or similar) Hands-on experience with ABM and intent