Manager, Creative Operations

At WHOOP, we’re on a mission to unlock human performance and healthspan. WHOOP empowers members to perform at a higher level through a deeper understanding of their bodies and daily lives. As WHOOP continues to scale globally, operational excellence is essential to delivering impactful creative work that drives business outcomes and strengthens the WHOOP brand. WHOOP is hiring a Manager, Creative Operations to lead the day-to-day execution and continuous improvement of the systems, processes, and workflows that power the Creative organization. Reporting to the Director of Brand Operations & Production, this role will own intake, prioritization, resource planning, workflow governance, creative technology administration, and operational reporting across a diverse portfolio of creative initiatives. You will partner closely with Creative, Brand, Marketing, and Production stakeholders to ensure work is appropriately scoped, prioritized, resourced, and delivered efficiently while driving operational excellence across the organization. You will also play a key role in implementing, administering, and championing operational platforms, including digital asset management, workflow automation, and AI-enabled tools that support scalable creative execution. Own the end-to-end intake and prioritization process for Creative, ensuring work is aligned to business objectives, team capacity, and organizational priorities. Lead day-to-day workflow management across creative initiatives, providing visibility into project status, risks, dependencies, and delivery timelines. Manage resource allocation and capacity planning across the Creative team, proactively identifying workload imbalances, resourcing gaps, and opportunities to improve efficiency. Partner with Creative, Brand, Marketing, and Production stakeholders to establish clear project requirements, timelines, priorities, and success criteria. Lead and develop the Creative Operations team, establishing clear priorities, fostering operational excellence, and ensuring consistent execution across the creative portfolio. Develop and maintain operational processes, governance standards, and best practices that improve execution quality, consistency, and scalability. Own the administration, adoption, and continuous improvement of the Creative organization's operational infrastructure, including project management platforms, digital asset management systems, workflow automation, and AI-enabled tools. Partner with the Director of Brand Operations & Production to implement and scale digital asset management capabilities, establishing governance standards, training programs, and asset management best practices across the organization. Build reporting frameworks and dashboards that provide visibility into team utilization, project health, delivery performance, and operational effectiveness. Drive continuous improvement across workflows, tooling, and team operations by identifying bottlenecks, implementing scalable solutions, and leveraging automation and AI to increase efficiency. 6+ years of experience in creative operations, marketing operations, project management, agency operations, or related operational roles. Experience leading operational processes for creative, brand, marketing, or integrated campaign teams. Demonstrated success building and improving workflows, governance processes, and operational systems within fast-paced organizations. Experience managing resource planning, capacity management, and prioritization across multiple stakeholders and concurrent initiatives. Strong understanding of creative development workflows and cross-functional collaboration within marketing and creative organizations. Experience with project management platforms, creative workflow systems, digital asset management platforms, and other creative technology tools used to support scalable content operations. Strong analytical and problem-solving skills, with the ability to translate operational insights into