GTM Associate

About Zowie: At Zowie, we’re revolutionizing how businesses interact with their customers. We’re creating a future where AI Agents handle 100% of customer interactions - delivering instant, personalized, and exceptional experiences. We believe AI Agents represent the next major technological shift, and Zowie is positioned to lead the charge. Leading consumer brands like Costco, DocMorris, Monos, Decathlon, InPost already trust our AI Agents to be on the front line of their customer care efforts, handling millions of conversations monthly. About the role: We are now seeking a highly motivated GTM Associate to join our team and play a critical role in shaping our future. Are you a data-driven business generalist eager to make a real impact on a rapidly growing company? Do you thrive in a fast-paced environment where you can own and execute innovative go-to-market strategies? If so, we have an exciting opportunity for you! In this role, you will work directly with the company's founder responsible for demand generation and go to market activities, collaborating closely to achieve ambitious revenue goals. You will have the autonomy to lead and implement growth initiatives across various channels, leveraging your expertise to acquire, engage, and retain prospective customers. This role requires a unique blend of business acumen, analytical skills, project management, and a growth mindset. You will be responsible for the entire customer lifecycle, from acquisition to retention and referral, ensuring sustainable and profitable growth for our company. You will have the opportunity to: - Work closely with a founder and be a driving force in shaping the company's growth trajectory - Lead and execute go-to-market strategies across all channels - Make a significant impact on a rapidly growing company - Enjoy a high degree of autonomy and ownership - Thrive in a dynamic and collaborative environment What you'll do: - Develop, test, and iterate on go-to-market strategies to drive new prospects and increase engagement - Create and validate data-informed customer segmentation and targeting strategies - Own and execute on your ideas - Analyze our current acquisition and retention strategies; research competitors; and talk to our customers to help inform your strategy - Use data to inform decisions and track progress Ideally, you'll bring with you: - Passion for business and growth - Strong desire to learn and execute quickly in a fast-paced environment - Great organizational and project management skills - Excellent communication and interpersonal skills - Strong analytical and problem-solving skills - Proficiency in data analysis tools and techniques - A Bachelor's degree in marketing, business, or a related field is preferred AI-native culture: Our team embraces AI as a fundamental part of how we work - not just for speed, but for creativity, documentation, and scale. We’re looking for people who are excited to develop within this space and contribute to such culture by bringing ideas to the table, and continuously evolving their approach to leverage emerging tools.