Social Media Specialist

Who we are At Twilio, we’re shaping the future of communications, all from the comfort of our homes. We deliver innovative solutions to hundreds of thousands of businesses and empower millions of developers worldwide to craft personalized customer experiences. Our dedication to remote-first work , and strong culture of connection and global inclusion means that no matter your location, you’re part of a vibrant team with diverse experiences making a global impact each day. As we continue to revolutionize how the world interacts, we’re acquiring new skills and experiences that make work feel truly rewarding. Your career at Twilio is in your hands. We use Artificial Intelligence (AI) to help make our hiring process efficient. That said, every hiring decision is made by real Twilions! . See yourself at Twilio Join the team as our next Social Media Specialist on Twilio’s Corporate Communications team. About the job This Social Media Specialist position is needed to build our community and increase brand awareness for Twilio. We’re looking for a storyteller who can create original, compelling content that amplifies our brand and expands our reach. We want someone who can write concisely and creatively, and isn’t afraid to test new, bold ideas. This person should be fluent in short-form video and know how to make an audience feel something. We’re looking for someone who can cut through the noise. Creative, non-standard resumes strongly encouraged! If this ^^ describes you, please submit your resume along with: 1) A draft of a social media post (choose your channel) pitching why you should be Twilio’s next Social Media Specialist OR a haiku about what makes a social post go viral 2) Your favorite viral social post from a B2B company in the last six months and why you selected it. Responsibilities In this role, you’ll: Create compelling, on-brand content showcasing our customers, capabilities, and culture. Manage our social channels including LinkedIn, Instagram, Facebook, X, and help us launch our TikTok. Help execute our editorial calendar and campaigns. Manage Twilio’s employee advocacy program, equipping our global and regional teams to share content. Engage and build our community of technical developers, consumers, and business decision makers daily. Collaborate with key company stakeholders on goals for campaigns, product releases, events, and other company-wide initiatives. Contribute to Twilio’s mission of building the world’s leading customer engagement platform by showing what’s possible with it. Create interesting, engaging content for our top executives. Perform analysis and use data to prove our program is growing and our bets are paying off. Constantly experiment and test new tactics to reach new audiences. Partner with our Employee Brand team to help tell the stories of Twilions to external audiences. Qualifications Twilio values diverse experiences from all kinds of industries, and we encourage everyone who meets the required qualifications to apply. If your career is just starting or hasn't followed a traditional path, don't let that stop you from considering Twilio. We are always looking for people who will bring something new to the table! *Required: Has experience managing brand social. Expresses complex thoughts or ideas in 100 characters or less. Thinks outside of the box and presents ideas clearly. Is organized and loves to take projects and run with them. Uses data to tell a story and has proven success on social. Experience using social management tools, including Sprout Social, Canva, Figma, EveryoneSocial. Enjoys building community. Likes to have fun. Desired: Experience with live video, graphic design. Location This role will be remote, but is not eligible to be hired in CA, CT, NJ, NY, PA, WA. Travel We prioritize connection and opportunities to build relationships with our customers and each other. For this role, you may be required to travel occasionally to participate in project or team in-person meetin