Sr. Software Engineer - MarTech (Remote)

We believe that mental health is just as important as physical health. We recognize that mental health issues can be complex and multifaceted, and we are dedicated to treating the whole person, not just the symptoms. We aim to create a world where mental health is no longer stigmatized or marginalized, but rather is embraced as an integral part of one's overall well-being. We believe that by providing quality care that is both evidence-based and compassionate, we can empower individuals to take charge of their mental health and achieve their full potential. We are passionate about making a positive impact on the lives of those struggling with mental health issues and we strive to be a force for positive change in the field of mental healthcare. Rula is a remote-first company. We currently hire in most U.S. states, with the exception of Hawaii. About the Role As a Senior Software Engineer on Rula’s MarTech team, you’ll build and integrate marketing technology stacks to drive growth across our Patient, Provider, and Partner pillars. You will be a key member of an autonomous, cross-functional team that values high ownership, rapid iteration, and technical excellence. Reporting to an Engineering Manager, you’ll work closely with our Marketing, Data Engineering, and Analytics teams on complex challenges impacting how campaigns are launched and measured. This is a unique opportunity to lead critical technical initiatives and shape an AI-forward engineering culture while building products that have a profound human impact. Required Qualifications - 5+ years of professional software development experience, with a proven track record of building and scaling web applications in a production environment. - Proven experience leading high-priority technical projects from conception to delivery, including the ability to navigate trade-offs and align stakeholders. - A passion for fostering a high-performing engineering culture through code reviews, technical documentation, and mentoring peers. - Deep expertise in modern full-stack technologies—ideally TypeScript, React, and Node.js—along with a strong grasp of functional and object-oriented programming. - Proficiency in leveraging AI-assisted development tools (e.g., Claude Code, Cursor, or GitHub Copilot) to accelerate delivery velocity, automate boilerplate, and enhance code quality. - Demonstrated ability to design and implement complex, distributed systems that are scalable, maintainable, and secure. Preferred Qualifications While having the preferred qualifications enhances your candidacy, having all of them is not mandatory. We encourage all interested applicants to apply, even those who may not meet every preferred requirement. - Hands-on experience integrating with CDPs (such as Segment), Marketing Automation Platforms (such as Iterable), Visitor Tracking Tools (such as Google Analytics, Freshpaint, Hotjar). - Previous experience thriving in a fast-paced, high-growth environment where you’ve helped scale a martech organization. - Advanced knowledge of data pipelines, bonus points for deep knowledge of Kafka. - Strong familiarity with cloud-native infrastructure (AWS/GCP), containerization (Docker/Kubernetes), and CI/CD pipeline optimization. - Advanced knowledge of database design and performance tuning for both relational (PostgreSQL) and non-relational data stores. - Hands-on experience developing or integrating LLM-based features or agentic workflows into production applications. We're serious about your well-being! As part of our team, full-time employees receive: - 100% remote work environment: Working hours to support a healthy work-life balance, ensuring you can meet both professional and personal commitments (must be based in United States, currently not hiring in Hawaii) - Attractive pay and benefits: Full transparency of pay ranges regardless of where you live in the United States - Comprehensive health benefits: Medical, dental, vision, life, disability, and FSA/HSA - 401(