Hubspot Specialist

We're Osome - an international fintech startup making the lives of entrepreneurs easier. We help thousands of businesses kick admin, accounting and bookkeeping out of their day-to-day, so they can spend more time on what's important to them. We've developed a unique solution that combines SaaS with a human-in-the-loop approach to provide full-fledged services in real-time. We're experiencing tremendous growth in both clients and team members. We have over 500 people in our global offices 🌎. We're looking for more bright minds who'd love to change the world by solving complex problems. Responsibilities (how we will measure success): ⭐ Own Core Hubspot Hubs: Strategic and operational ownership of Osome's HubSpot installation across all core hubs, a 750+ workflow environment that is directly integral to revenue generation. This is not a support role; you own the platform, its evolution, and its outcomes. ⭐ Optimise & Scale Marketing Ops: Architect and lead our Marketing Ops function designing for scale, not just maintaining the status quo. ⭐ Process ownership: Be the single point of contact and decision-maker for marketing ops processes across Marketing, Sales, Onboarding, Technology, Content and Partners. ⭐ Campaign Insights: Partner with the marketing and sales leadership team to drive data-driven segmentation, improve marketing ROI, and translate tool-level insights into business decisions. ⭐ Systems Integration: Own the integration between HubSpot and our communication, billing, analytics and reporting platforms ensuring data flows are reliable, scalable and auditable. ⭐ Data integrity: Maintain HubSpot as the single source of truth enforcing data governance, eliminating duplication and errors, and running rigorous, regular audits to ensure zero lead leakage. ⭐ Continuous improvement: Proactively identify optimisation opportunities across tools and processes, design and run experiments, and drive measurable improvements in pipeline velocity, conversion and retention. ⭐ Cross-functional programme leadership: Independently initiate and lead programmes across teams to improve SQL volume, conversion rates and customer retention owning the nett outcome What you'll do: ⭐ Maintain and continuously optimise the full workflow estate (750+), ensuring all automations affecting sales, marketing and cross-functional teams are running reliably and at peak performance ⭐ Act as the go-to problem-solver for marketing ops issues deploying workflows, custom code, integrations and reporting fixes at pace ⭐ Stay ahead of org-wide initiatives, proactively flag ops dependencies or risks, and communicate clearly with stakeholders across teams and time zones ⭐ Run daily data integrity checks across all inbound sources to the CRM, ensuring 100% data accuracy and zero lead leakage ⭐ Build and maintain integrations and reporting solutions using tools like Zapier and Looker, ensuring every team can access data in the format they need ⭐ Prepare weekly performance reports, surface insights and exceptions early, and keep stakeholders informed before issues become disruptions ⭐ Manage access controls, audit logs and system exceptions, identifying business-critical risks before they escalate Who you are: ⭐ 7-10 years of experience in working with Hubspot or similar enterprise grade CRM with experience in rolling out complex workflows, dependencies & data integrations ⭐ Well versed with workflows, integrations & native reporting tools ⭐ Strong exposure to sales processes, pipelines, post sales handover & customer journey management ⭐ Exposure to system integration platforms like Zapier, Google suite, Twillio, Miro, Notion ⭐ Experience working with communication platforms for voice & Whatsapp campaigns is an additional advantage ⭐ Experience with reporting platforms such as Looker, Power BI Our Benefits 🙌 Osome grows alongside you, but we already have a few perks: ⭐ Competitive salary ⭐ Multi-cultural environment to enhance your global perspective. ⭐ Learnin...