openbamboohrlsvp
Senior Product Marketing Manager (global)
beehiiv
Workplace1
EmploymentFull-Time
Posted2026-05-11
Last observed2026-06-13 05:23:41.588011
Job idlsvp-beehiiv:bamboohr:58
beehiiv is where the world's best newsletters, podcasts, and digital products are built, grown, and distributed. The platform combines email, podcast hosting, websites, community, and digital products — connected to a single audience and a single set of tools to publish, grow, and monetize. As we approach $50M in annualized revenue and continue to grow 100% YoY, our rapidly growing product suite and incredibly strong brand positions us for the next stage of hypergrowth. Your job will be part product marketer, part product evangelist, and part integrated marketer. The role is to drive awareness and adoption of core features and products by understanding them better than almost anyone, telling stories that make their value obvious, and executing the campaigns that put those stories in front of the right creators and brands. This is not a traditional product marketing role. While there is real strategy, positioning, and storytelling here, there is also a lot of getting your hands dirty. In a typical week, you might record a product walkthrough for an upcoming launch, reach out to chat with a bunch of customers about some news messaging, collaborate with lifecycle and product to design a personalized in-app trigger that drives adoption of a paid feature, write some copy for a release, and then fly to New York to run point on a major brand moment with creators. You will partner closely with product, design, engineering, analytics, lifecycle, social, and the rest of marketing. You will report directly to the CMO. Ideally, you'll have: Experience: 5+ years in product marketing, integrated marketing, growth marketing, or a closely related role at a high-growth SaaS startup or scaleup. Bonus points if you've marketed creator tools, media products, or anything where the product itself is the marketing. Generalist Range: You have shipped content, written positioning, run campaigns, and rewritten website copy. You are equally comfortable in a doc, in Figma, in front of a camera, or in a dashboard. Strong Product Sense: You can pick up a new feature, immediately see what is and isn't going to land with users, and articulate exactly why. You have strong opinions about product, and product teams want you in the room. Storytelling Chops: You can take a complex feature and turn it into something a creator actually wants to share. Video, longform, social, in-app: you know which format fits which message, and you can execute on most of them yourself. Bias Toward Big Swings: You don't just execute against the playbook, you create them. You can brainstorm a big idea with the team, and then pull it all together without breaking a sweat – and make sure it actually breaks through. AI-Native: You’re tech-savvy and AI-native. You’re an early adopter and often build smart, AI-powered workflows that compress what used to take a team into something one motivated person can ship in a week. You'll blow us away with both your creativity and your efficiency. beehiiv Obsession: You already love what we're building, you have opinions on where we should take it, and you want to shout about it from the rooftops in a thoughtful, product-centric way. Bonus points if you’re already a beehiiv user. What you'll be responsible for: Driving adoption of the product: Own awareness and adoption goals for specific features and parts of the product, especially monetized surfaces and high-intent paid features. Partner with lifecycle, product, design, and engineering to design in-app moments, personalized triggers, and onboarding flows that convert users at the right time. Translate product capabilities into clear positioning and messaging that lands with creators, publishers, and brands Storytelling and content: Produce video, longform, and social content that explains what our product does, who it's for, and why it matters. Write and rewrite website messaging so it accurately reflects what the product can do today and where it's going. Partner with product and design to buil
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