GTM Manager On-Device AI

About Sarvam Sarvam is building the bedrock of Sovereign AI for India. The company is developing India's full-stack sovereign AI platform, building across research, models, infrastructure and applications with a singular focus on making AI genuinely work for India. Sarvam works with leading enterprises and public institutions and is backed by Lightspeed, Peak XV, and Khosla Ventures. Sarvam partners with India's leading brands, including Tata Capital, SBI Life, CRED, IDFC, and LIC. About the Role Sarvam On-Device AI is built for enterprise and OEM deployments where data sovereignty, edge performance, and deep workflow integration are the differentiators. We're looking for a GTM Manager to own the go-to-market motion for On-Device AI as an individual contributor — from growth strategy and demand generation to partner ecosystem development and sales enablement. This is a hands-on, quota-aware role. You'll work directly with enterprise accounts, OEM and PC hardware partners, and internal product and engineering teams to drive adoption and build a repeatable GTM engine for on-device AI in India and beyond. You will co-own the most ambitious on-device AI problem in India building sovereign models that run at the silicon level across devices. You will be embedded with silicon partners like Qualcomm, Intel, HP, Apple, NVIDIA etc turning research breakthroughs into production-grade optimisations that serve 1.5b indians at http://1.at min latency. You will architect the GTM motion from tuning to agentic orchestration and client deployment, this is not a feature team, it is a platform-defining role. If you want to build the infrastructure layer that makes AI truly accessible across every laptop, phone, glasses and car in India, please apply! What You'll Do • Own and execute the GTM strategy for Sarvam On-Device AI across enterprise and OEM channels • Drive demand generation — campaigns, outbound, events, and digital channels — to build a qualified pipeline • Enable sales and solution consulting teams with positioning, battle cards, objection handling, and technical proof points • Build and manage the partner ecosystem, including OEM, PC hardware, and system integrator relationships • Conduct competitive intelligence on the on-device AI and PC/hardware AI landscape and translate findings into actionable GTM positioning • Own CRM hygiene and pipeline visibility in Salesforce or HubSpot; use data to track and improve funnel performance • Work with product to align roadmap messaging with enterprise buyer needs and partner requirements • Identify and develop new routes to market, including channel partnerships and co-sell motions with OEMs What We're Looking For • 5–10 years of GTM, sales, or business development experience in enterprise SaaS, AI, or the PC/hardware industry • Strong track record in growth strategy and demand generation — building pipeline from scratch in a new or emerging product category • Experience in sales enablement and solution consulting: creating materials and working directly with enterprise buyers • Hands-on CRM experience with Salesforce or HubSpot; comfortable using data to manage and report on pipeline • Familiarity with the PC/hardware market and OEM ecosystem — understanding of how devices are specified, procured, and deployed at enterprise scale • Competitive intelligence skills: ability to monitor the market, synthesise signals, and turn them into GTM action • Comfortable operating as an IC — owning outcomes end-to-end without a large team underneath Bonus Points • Direct experience in the OEM or PC industry — channel sales, OEM BD, or hardware GTM • Quota-carrying SaaS GTM background, with a demonstrable record of pipeline creation and deal closure • Prior experience in management consulting with a focus on technology or enterprise go-to-market • Exposure to on-device AI, edge computing, or sovereign cloud deployments • Experience building partner ecosystems from early stage Why Sarvam? Sarvam is a fast-mo