Data Analyst, Marketing

ABOUT QUINCE Founded in 2018, Quince was built to challenge the idea that nice things have to cost a lot. Our mission is simple: to make really high quality essentials for really low prices, produced fairly and sustainably. We believe everyone deserves exceptional craftsmanship and timeless design without the traditional markups. Quince is a direct-to-consumer (DTC) model that cuts out middlemen and leverages just-in-time manufacturing to minimize waste and maximize value. Quince is a tech company disrupting the retail industry by putting AI, analytics and automation at the center of everything we do. Our unwavering commitment to excellence and company values guide our teams and actions: Customer First : We prioritize customer satisfaction in every decision. High Quality : True quality means premium materials and rigorous production standards you can feel good about. Essential Design : We focus on timeless, functional essentials instead of chasing trends. Always a Better Deal : Innovation and transparency ensure value for both customers and partners. Social & Environmental Responsibility : We commit to sustainable materials, ethical production, and fair wages. Quince partners with world-class manufacturers across the globe and serves millions of customers. With strong investor backing and a focus on sustainable growth, we are a company that is rapidly scaling while maintaining a commitment to quality, simplicity, and radical price transparency. OUR TEAM AND SUCCESS At Quince, you will be part of a high-performing team that is redefining what quality, value, and sustainability mean in modern retail. We are a destination for builders, innovators, and operators to come together and challenge the status quo. Our collective ambition is bold. We are creating an entirely new category and customer experience – one that democratizes luxury and provides high quality products at radically low prices. That mission demands a world-class team committed to excellence. If you are motivated by impact, growth, and purpose, you will find a strong sense of belonging at Quince. THE IDEAL CANDIDATE The ideal candidate is a self-starter and problem-solver, skilled at leveraging technology and data to deliver top-tier analytics solutions. They thrive on addressing complex business challenges and are consistently effective in making high-judgment decisions at a rapid pace, even in the face of ambiguity and uncharted scenarios. Additionally, the ideal candidate is energized by a work environment where strategy, innovation, and decision-making are intentionally distributed, where transparency, agility, and data-driven insights are highly valued, and where colleagues at all levels hold each other to exceptionally high standards to serve Quince customers. RESPONSIBILITIES: Partner with the US team to understand what exists that we need to replicate and the gaps that we need to build upon Develop and maintain automated reports to track Marketing KPIs: New/Returning Customers, LTV/CAC, Total vs. inc. ROAS Performance Marketing Channel: Paid Social, SEM, App, Affiliates etc. CRM: Customer cohort, Database health + Lifecycle stages Conduct ad-hoc analyses to identify channel inefficiencies, scaling opportunities, areas for improving MER / Total ROAS. Partner with Product, Engineering and Performance team to deliver experimentation and incrementality studies: Geo-Lift tests, Channel Incrementality, Brand lift, MMM validation. Partner with product, engineering and CRM to deliver: A data driven customer lifecycle programme including key drivers of high-value customers A/B and multivariate tests across lifecycle touchpoints that optimize revenue per visit, and Incremental LTV / Revenue A multi-category approach to cross selling, identifying triggers and next best actions based on customer behaviour Implement data quality, governance (inc. GDPR) and AI usage best practices in collaboration with the US. Be an integral part of the international team and contribute t