Senior Associate, Paid Media & Advertising

Feastables is on a mission to create the world's most engaging brand. As the CPG industry teeters on the edge of transformation, trust has shifted from traditional corporate giants to innovative individual creators. With the backing of MrBeast, the world's most influential creator, and our unwavering commitment to transparency and superior quality, we are strategically positioned to become the go-to snacking brand for future generations. At the heart of our ethos is the belief that anything is possible. This belief ignites our innovation and drives us to push boundaries. It's what enables us to deliver incredible products and unique, engaging experiences that keep our fans and customers coming back for more. Though recognized for our chocolate bars, our vision goes beyond a single product category. We aim to offer a diverse product range, each item tailored to meet our customers' unique tastes and needs. Regardless of the variety, all of our products share a common trait - the guarantee of quality and fun that Feastables is known for. We're not just building a brand; we're crafting a legacy and just getting started. We are charting an unprecedented path, at an unbelievable velocity, and seeking extraordinary individuals to help us shape the next iconic global brand. Together, we will build something truly remarkable that will resonate with customers worldwide and stand the test of time. About The Role: As a Senior Associate, Paid Media & Advertising at Feastables, you will support the planning, execution, and optimization of paid media campaigns across digital channels. This role is focused on driving efficient customer acquisition, supporting product launches, and scaling performance across platforms. You’ll work closely with the broader Marketing team, external agencies, and cross-functional partners to ensure campaigns are launched on time, optimized effectively, and delivering against key performance goals. This is a hands-on role for someone who understands performance marketing fundamentals and is eager to operate in a fast-moving, test-and-learn environment. What You’ll Be Doing: Execute paid media campaigns across digital platforms (e.g., social, search, display) Manage campaign setup, trafficking, and budget allocation within defined plans Monitor performance and optimize campaigns based on key metrics Analyze campaign results and provide clear reporting on performance and insights Run structured tests across creative, audiences, and channels to improve outcomes Partner with creative teams to ensure assets generation aligns with platform and campaign goals Work closely with our Viral Marketing team to elevate high performing creator assets into existing and new paid campaigns Support media planning through data gathering and performance insights Track spend and ensure campaigns remain within budget and pacing targets Identify performance issues and recommend adjustments to improve efficiency Maintain documentation of campaign structures, learnings, and best practices Recipe For Success: 3–5 years of experience in paid media, performance marketing, or digital advertising Hands-on experience managing campaigns across major ad platforms (e.g., Meta, Google, TikTok) Ability to analyze performance data and translate it into actionable insights Experience with campaign optimization, testing, and reporting Strong understanding of key performance metrics (e.g., CPA, ROAS, CTR) Ability to manage multiple campaigns and priorities simultaneously Clear communication skills and ability to work cross-functionally Comfort operating in a fast-moving environment with evolving priorities Experience in CPG, e-commerce, or consumer brands is a plus Why Feastables? We believe in transparency - not just in our ingredients, but in how we hire. When making compensation decisions, we consider many factors like role level, market data, location, and relevant experience and skills. For this role, we expect the annual base salary to fall between