Filmmaker

PandaDoc’s Brand Studio is looking for a storyteller to be our first Filmmaker. We're building our video practice from scratch, and we want to do it right — leading with human stories around the customers, teams, and people behind the product. This role owns it end-to-end: concept, storyboard, shoot, edit, motion, delivery. This is a player-coach role. You'll direct and operate cameras on location, cut the footage yourself, provide strong direction to post-production, and manage a motion designer on our team. Equally important: you'll help build AI-powered tools and workflows that let a small team punch way above its weight in volume, velocity, and quality. You'll work closely with Brand Studio leads and Marketing stakeholders to translate briefs into video that actually moves people. You're as comfortable on a location shoot in Austin as you are in After Effects finishing a paid ad cut-down. In this role, you will: Own the full video production lifecycle: From brief intake and concept development through shoot execution and final delivery. Pre-production, production, and post all live with you. Direct and shoot on location: Travel to on-site shoots, operate camera, set up lighting and audio, and direct internal spokespeople and external talent to capture authentic, on-brand content. Storyboard and concept video creative: Translate campaign briefs and brand strategy into compelling shot lists, storyboards, and production plans. Build AI-powered production infrastructure: Design and implement the tools workflows that scale video output without scaling headcount. This means building self-serve editing systems using tools like Descript, integrating AI video tools (Runway, Sora, or similar) into the production pipeline, and creating repeatable processes that let marketers produce basic content independently — with you setting the quality bar. Edit and deliver polished, platform-ready content: Cut long-form brand films, product videos, customer stories, social cut-downs, and paid ad variants — all to spec and on brand. Partner with our motion designer on post-production: Provide direction on motion graphics, animations, and visual effects — including lower thirds, title cards, and transitions. You'll set the direction, review cuts, and give clear, actionable feedback. Complex UI animation and advanced motion work lives with the motion designer — your job is to keep quality high and the collaboration tight. Manage the video production team: Manage the professional development for our motion designer. Depending on project scale, you may also source, brief, and manage freelance video editors and production agencies — knowing when to bring in outside support and how to integrate it without losing quality or brand consistency. About you: You embody our EPIC values: you push for Excellence in every frame, find Purpose in storytelling that drives business results, embrace Innovation by exploring new tools and formats, and build Collaboration across creative, marketing, and beyond. You'll report into the Creative Director on the Brand Studio team, which sits within Corporate Marketing. You're a craftsperson first. You don't manage video production — you make it. Your portfolio shows end-to-end ownership, not just credits. You have a strong post-production foundation and can get hands-on in After Effects when needed. More importantly, you know what great motion looks like, you speak the language fluently, and you bring out the best in the specialists around you. You're equally at home in a production schedule and a timeline. Pre-production rigor and post-production polish aren't in tension for you — they're both just part of the job. You bring a point of view on where B2B video is going — including AI-assisted production tools, emerging formats, and what's actually working. You know the difference between a brand film and a product demo, and you know which one the brief actually needs. You give and receive creative feedback well. You can pr