Enterprise Marketing Manager

About Eko Health Eko builds AI and digital tools to enable every healthcare provider to more accurately detect heart and lung disease – the leading causes of death globally. Our FDA cleared, industry leading products are used by hundreds of thousands of clinicians on millions of patients around the world. With Eko, clinicians can detect cardiac and pulmonary disease with higher accuracy, diagnose with more confidence, manage treatment effectively, and ultimately give their patients the best care possible. We have strong venture capital backing from investors like Artis Ventures, Questa Capital, Highland Capital, and Mayo Clinic Ventures. Recognized by TIME magazine in 2025 as one of the world’s top healthcare technology companies, Eko is one of the fastest growing digital health companies with products used around the world at some of the most prestigious health systems. We have more than 8 FDA clearances including novel AI algorithms, and we invest heavily in quality clinical research and R&D to build and validate exceptional products for patients we care deeply about. We’ve built a mission driven, high performing, talented, and diverse team of engineers, physicians, PhD’s, creatives, and technologists. We are committed to investing in each other and our mission to ensure all patients have access to high quality care. We are headquartered in Emeryville, California and privately-held with world class investors and partners. About The Role: This role will lead key initiatives across enterprise demand generation, field marketing, content development, campaign execution, and performance analytics. The ideal candidate is both strategic and hands-on—comfortable owning programs end-to-end, collaborating cross-functionally, and driving measurable outcomes. You’ll take ownership of many functions including trade shows, conferences, organic social, targeting lists, email campaigns, analytics, and inbound lead processes. This is a critical and highly visible role supporting the Enterprise commercial teams The Impact You Will Make: Field Marketing (40%) Own strategy, planning, and execution for all conferences and tradeshows. Partner with sales and leadership to build pre-event and post-event workflows (targeting lists, outreach cadences, booth messaging, event invites, lead follow-up). Manage conference assets including banners, booths, handouts, case studies, and video needs. Develop field-ready content and campaigns to support pipeline acceleration across our Enterprise business. Budget management for conferences and tradeshows Digital Demand Generation (30%) Own organic social media strategy for enterprise channels (LinkedIn & X), including writing, scheduling, engagement monitoring, and performance tracking. Lead segmentation and targeting lists supporting strategic outbound and ABM programs. Build and optimize multi-touch email campaigns in marketing automation tools. Partner with Growth Marketing on paid campaigns and enterprise-specific audience targeting. Content Development (20%) Support the creation of key enterprise assets such as sales decks, 1-pagers, brochures, case studies, conference materials, and product marketing updates Collaborate with clinical, product, creative, and sales teams to ensure alignment, accuracy, and compliance. Analytics & Reporting (10%) Manage inbound lead flow, qualification routing, and monthly reporting dashboards. Track funnel performance (MCL → MQL → Opportunity) for enterprise segments. Deliver insights that inform campaign strategy, targeting, and ROI. Support company awards submissions and industry recognition programs. The Value You Will Bring: Required 8+ years of B2B marketing experience (enterprise healthcare or medtech preferred). Experience owning conferences, field marketing programs, or large-scale events. Strong writing skills (social, email campaigns, sales enablement content). Demonstrated ability to manage cross-functional projects with tight timelines. Experience with CRM and ma