Field Marketing Manager, Customer Growth - 11580

Coupa makes margins multiply through its community-generated AI and industry-leading total spend management platform for businesses large and small. Coupa AI is informed by trillions of dollars of direct and indirect spend data across a global network of 10M+ buyers and suppliers. We empower you with the ability to predict, prescribe, and automate smarter, more profitable business decisions to improve operating margins. Why join Coupa? 🔹 Pioneering Technology: At Coupa, we're at the forefront of innovation, leveraging the latest technology to empower our customers with greater efficiency and visibility in their spend. 🔹 Collaborative Culture: We value collaboration and teamwork, and our culture is driven by transparency, openness, and a shared commitment to excellence. 🔹 Global Impact: Join a company where your work has a global, measurable impact on our clients, the business, and each other. Learn more on Life at Coupa blog and hear from our employees about their experiences working at Coupa. The Impact of a Field Marketing Manager, Customer Growth at Coupa: We’re seeking a strategic, high-impact Field Marketing Manager to elevate how we engage, influence and accelerate sales pipeline across North America. This role directly supports the NAM sales team and is a key hands-on position in the go-to-market motion. You will act as a dedicated pipeline and growth partner to the Customer Growth sales leadership team, partnering deepening with Sales, Integrated Campaigns, ABM, Product & Solution Marketing, and Marketing Ops to create in-person and virtual events that resonate with buying groups and drive measurable growth. You’ll join Coupa on our mission to help entire enterprises scale effortlessly with Autonomous Spend Management through a single AI stack. In this role, you will leverage tools like 6sense, Marketo, and Salesforce to prioritize regional and national events (both 3rd–party and Coupa-hosted). By targeting the right accounts and tailoring messaging to Coupa’s core value proposition, you will implement a multi-touch end-to-end field marketing plan to drive and accelerate new pipeline. This opportunity will enable you to work closely with Customer Growth sales and marketing, directly impacting growth.