Senior Media Specialist

About Care Access Care Access is working to make the future of health better for all. With hundreds of research locations, mobile clinics, and clinicians across the globe, we bring world-class research and health services directly to communities that often face barriers to care. We are dedicated to ensuring that every person has the opportunity to understand their health, access the care they need, and contribute to the medical breakthroughs of tomorrow. With programs like Future of Medicine , which makes advanced health screenings and research opportunities accessible to communities worldwide, and Difference Makers , which supports local leaders to expand their community health and wellbeing efforts, we put people at the heart of medical progress. Through partnerships, technology, and perseverance, we are reimagining how clinical research and health services reach the world. Together, we are building a future of health that is better and more accessible for all. To learn more about Care Access, visit www.CareAccess.com . How This Role Makes a Difference The Senior Media Specialist brings experience in traditional and local marketing to promote health screenings and clinical studies. In collaboration with our Senior Media Specialist, they will work on non-digital channels that improve our overall reach, improve efficiency and expand into new channels. How You'll Make An Impact Own Campaign Activation and Optimization Plan for media allocated to our health screening programs and clinical studies on traditional / localized media as well as manage relationships with vendors Identify new growth channels and execute testing A/B test creative continuously across all channels Work with Growth Marketing Manager and Content Development teams to share insights on performance and continuously improve campaigns Cross-Functional Collaboration Work with operational, clinical and other teams to plan advertising campaigns and get insight on participant feedback Data-Driven Growth & Reporting Manage reports and dashboards to track creative and audience performance over time. Develop strategies that focus on conversion, as well as improve top and mid-funnel campaigns to increase awareness and education Work with cross-functional teams (marketing, tech, and operations) to drive data-backed marketing solutions Other Responsibilities : Manage local listings through listing management tool Other ad hoc responsibilities as needed Provide support to public relations efforts and communications The Expertise Required You have 5+ years of experience in marketing (traditional or localized marketing, preferably in healthcare) You can proactively define and recommend strategies to senior leader You have a strong understanding and experience with A/B testing You have excellent communication and project management skills You have strong project management skills including planning resources, managing deadlines, and objectives, delivering recommendations You are good with numbers, able to calculate performance of campaigns and able gather conclusions Certifications/Licenses, Education, and Experience Minimum Education: Bachelor’s degree in Marketing or a similar field How We Work Together Location : Remote within the United States. This role requires 100% of work to be performed in a remote office environment. Travel : This is a remote position with less than 10% travel requirements. Occasional planned travel may be required as part of the role. Physical demands associated with this position Include : The ability to use keyboards and other computer equipment. The expected salary range for this role is $90,000 - $110,000 USD per year for full time team members. Benefits & Perks (US Full Time Employees) Paid Time Off (PTO) and Company Paid Holidays 100% Employer paid medical, dental, and vision insurance plan options Health Savings Account and Flexible Spending Accounts Bi-weekly HSA employer contribution Company paid Short-Term Disability and Long-Term Disabil