Senior Product Designer, New Ventures (f/m/x)

Work with HelloFresh in Warsaw and its HelloTech organisation, HelloFresh’s global technology backbone with more than 1000 people, building the digital products that power our end-to-end food experience. From meal kits and ready-to-eat meals to specialty offerings like pet food and premium meat & seafood, HelloTech creates the platforms that bring tailored food solutions to millions of customers every month. Our subscription-based, direct-to-consumer model relies on technology at every step, from customer-facing apps and personalization logic to pricing, forecasting, supply chain optimization, and initiatives that help reduce food waste. While our brands operate independently to serve distinct customer needs, they are united by shared platforms, data, and operational excellence built by HelloTech. HelloTech works in autonomous, cross-functional alliances, each owning a specific product or domain end-to-end. By working with our Warsaw office, you will help shape scalable, data-driven products used across our markets, working with a modern tech stack and international teams to continuously improve how people discover, order, and enjoy HelloFresh’s products, today and in the future. About the role: What's in the box HelloFresh Group is at the forefront of innovation, committed to creating groundbreaking products that transform user experiences. The New Verticals team focuses on building the next growth engine for the Group, creating new experiences for customers to discover and engage with physical products. This role holds accountability for end-to-end design projects and helps establish processes that aid in the success of the team and organization. To deliver these services, the provider will work with the Global and North America Design leads and business stakeholders in innovation, Product, Brand, and DesignOps. The role involves coordinating communications, managing resources, driving the project intake process, and leading design through the logistics of delivering outstanding quality outcomes. This role provides the opportunity to co-create operational models that lead to the creation of value for customers. This role does not include people management responsibilities. What you’ll do: The Recipe Brand Experience Creation: Lead the design and development of new brands from concept to execution, ensuring a cohesive user experience across all touchpoints. Market Exploration: Identify and explore new verticals and opportunities for TAM expansion, conducting market research to inform design decisions. User-Centered Design: Employ user-centered principles to create intuitive, engaging, and delightful product experiences. Cross-Functional Collaboration: Work with product managers, engineers, and marketers to align design strategies with business goals. Prototyping and Testing: Develop high-fidelity prototypes and conduct usability testing to validate concepts and iterate based on feedback. Design Leadership: Provide technical guidance and support to other designers, fostering a culture of innovation. Design flows (UX/UI) that are simple and elegant. Trend Analysis: Stay up-to-date with industry trends, emerging technologies, and best practices in product design. Documentation: Clearly communicate design concepts and rationale through presentations and detailed documentation. What you’ll bring: The Ingredients Experience: Minimum of 6 years of experience in product design, with a proven track record of designing successful products and brands. Education: Bachelor's or Master's degree in Design, HCI, or related experience in the field. Technical Skills: Mastery of Figma/Claude and fluency with other digital design and AI tools. Strong understanding of design systems, UI/UX principles, and front-end development technologies. Design Excellence: Excellent visual design skills with a keen eye for detail and aesthetics. Skills and expertise in executing and critiquing visual design, interaction design, UX writing, UI design, and anima