Marketing Data Analyst

Work with HelloFresh in Warsaw and its HelloTech organisation, HelloFresh’s global technology backbone with more than 1000 people, building the digital products that power our end-to-end food experience. From meal kits and ready-to-eat meals to specialty offerings like pet food and premium meat & seafood, HelloTech creates the platforms that bring tailored food solutions to millions of customers every month. Our subscription-based, direct-to-consumer model relies on technology at every step, from customer-facing apps and personalization logic to pricing, forecasting, supply chain optimization, and initiatives that help reduce food waste. While our brands operate independently to serve distinct customer needs, they are united by shared platforms, data, and operational excellence built by HelloTech. HelloTech works in autonomous, cross-functional alliances, each owning a specific product or domain end to end. By working with our Warsaw office, you will help shape scalable, data-driven products used across our markets, working with a modern tech stack and international teams to continuously improve how people discover, order, and enjoy HelloFresh’s products, today and in the future. The role As a Senior Marketing Data Analyst in our Global Marketing Analytics organisation, you will play a pivotal role in driving data-informed decision-making at HelloFresh. Based in our Berlin Headquarters, you’ll join the Market Insights team - an internal analytics function supporting senior leadership across 15+ HelloFresh markets spanning 3 continents . You will turn data into strategic recommendations, challenge the status quo, and directly shape how our global brands grow and operate. What You’ll Do Act as a trusted advisor to Global Marketing leadership : understand their challenges, frame analytical problem statements, and translate insights into actionable strategic recommendations Measure, benchmark, and monitor brand and market performance, proactively identifying opportunities to improve key Marketing and business KPIs Influence and optimize Marketing budgets and planning processes by challenging assumptions and ensuring data-driven decision making Lead high-impact analytical projects , often partnering directly with senior stakeholders to enhance performance frameworks, forecasting, growth strategies, and reporting ecosystems Build and enhance reporting and visualization assets that support day-to-day decision-making and strengthen global performance oversight Collaborate with and mentor analysts within the team, fostering a high-performing and supportive analytics community Streamline analytical processes and workflows , championing scalable and automated solutions What You’ll Bring A motivated, collaborative mindset with strong team-working skills and a passion for solving complex business problems 5+ years of experience in Marketing Analytics, Finance Analytics, or a related quantitative field—ideally in a fast-paced B2C or subscription business Strong understanding of Marketing and Growth metrics , and how they connect to overall business performance A results-oriented and structured approach , able to turn vague or ambiguous business questions into clear analytical frameworks and insights Solid technical skills, including: Spreadsheets and SQL (required) Tableau or a similar visualisation tool (e.g. Looker, PowerBI) Python (a plus) Proven project ownership and stakeholder management abilities, especially in senior or cross-functional settings Excellent communication skills in English , with the ability to explain analytical concepts to non-technical audiences and influence decision-making What we offer: The Toppings Global collaboration at scale: Collaborate with experienced engineers and product partners across HelloTech’s international teams, in a culture of active knowledge sharing. Technology with real-world impact: Build and operate modern systems at global scale, supporting 6+ millions of customers and complex supply chain