Associate Director, Social Media

At Real Chemistry, making the world a healthier place isn’t just an aspiration—it’s our everyday reality. Our drive to transform healthcare is informed by our blend of deep scientific expertise, human-centred creativity, and AI-driven insights, fostering a unique environment where innovation thrives and our people are impact-obsessed. As a global agency, we provide a full suite of services across healthcare communications and marketing to our clients, including top players in the pharmaceutical and biotech industries. Our #LifeatRealChem culture is rooted in our people—we believe we are best together and are committed to excellence for both our clients and colleagues. Whether you're a seasoned professional or just starting your career, if you share our passion for healthcare and connection, we invite you to explore our opportunities. Discover your purpose. Embrace innovation. Experience #LifeatRealChem. We are seeking an Associate Director, Social Media to join our growing team. The ideal candidate will manage and drive day-to-day social strategy, content, and channel planning work to evolve our clients’ approach to reaching and breaking through with key health audiences. You’ll be at the heart of client relationships and collaborate with Real Chemistry’s teams across paid media, creative, integrated communications/PR, and analytics. This is a hybrid role, based in any of our US offices—including Boston, Chicago, Carmel, or Lambertville—or remotely within the US, depending on team and business needs. What You’ll do: Maintain and Evolve Social Platform Expertise: Counsel clients and internal teams on best practices for overall social strategy, displaying an in-depth understanding of the functionality, formats, and emerging trends in platforms and social content across Facebook, Instagram, TikTok, X, LinkedIn, Pinterest, Snapchat, YouTube, etc. Strong understanding of the nuances of organic and paid efforts on social channels. Social Content & Channel Management: Be a steward of content timelines and review processes to ensure timely and efficient approvals. Oversee and support coordination of feedback between clients and account teams. Serve as reviewer/approver on social publishing and community management to ensure flawless overall management of client channels. Team Mentorship & Oversight: Cultivate growth of Associates and Managers on the social team through strategic counsel, coaching, and mentorship. Results & Measurement-Oriented Thinking: Partner with our in-house measurement team of data scientists and analysts to determine KPIs for campaigns, provide campaign insights, drive results, enhance performance and inform future content strategy. Innovate on the Tried-and-True: Identify new areas/opportunities for social and develop/maintain relationships with social platform representatives to keep your finger on the pulse of what’s to come. Brainstorm, conceptualize and present new social media and digital programs/plans for the client rooted in a combination of business objectives, audience insights, and platform expertise. Be a Trusted Advisor: To your clients, colleagues, and teams. Whether it’s contributing to a new platform POV or helping with social media issues management, you educate teams on the nuances and implications of decisions before they’re carried out on social. This position is a perfect fit for you if: Our Company values – Best Together, Impact-Obsessed, Excellence Expected, Evolve Always and Accountability with an “I” – really speak to you. You are adaptable, resilient, and OK with adjusting your scope, responsibilities, and focus as we grow. When things change, so do we. We’re always evolving. You are proactive, driven, and resourceful with strong prioritization skills and a desire to dive into the data. You are a highly organized self-starter, able to work independently and under tight deadlines. What you should have: Minimum 6 years of experience, ideally in health, biotech or pharmaceutical social me