Manager, Paid Social

At Real Chemistry, making the world a healthier place isn’t just an aspiration—it’s our everyday reality. Our drive to transform healthcare is informed by our blend of deep scientific expertise, human-centred creativity, and AI-driven insights, fostering a unique environment where innovation thrives and our people are impact-obsessed. As a global agency, we provide a full suite of services across healthcare communications and marketing to our clients, including top players in the pharmaceutical and biotech industries. Our #LifeatRealChem culture is rooted in our people—we believe we are best together and are committed to excellence for both our clients and colleagues. Whether you're a seasoned professional or just starting your career, if you share our passion for healthcare and connection, we invite you to explore our opportunities. Discover your purpose. Embrace innovation. Experience #LifeatRealChem. Real Chemistry is looking for a Manager, Paid Social to join our growing team! The Manager, Paid Social is responsible for social campaign paid planning, strategy, execution, implementation, and delivery to meet client objectives. You’ll be the day-to-day partner to planning & account teams and will leverage your knowledge of paid social media to support strategy development and delivery. You will activate omni-channel, digital first marketing and advertising campaigns for our clients, leveraging your capabilities in managing paid social media, dynamic ad creative, personalization, and integrated digital media programs. This is a hybrid role, based in any of our US offices—including New York City, Boston, Chicago, Carmel, Lambertville, or San Francisco—or remotely within the US, depending on team and business needs. What you’ll do: Collaborate with internal team and client peers to support strategic solutions that respond to business and communications challenges with healthcare professionals, patients, and caregivers Act as day-to-day paid social media support across several healthcare accounts, but part of an integrated team; responsible for the execution of social media campaign planning, setup, creation, QA, optimization and management Cultivate and maintain in-depth knowledge and understanding of social media platforms and trends to guide account teams and help Real Chemistry continue to be a leader in the space You’ll play a central role in ensuring that strategic recommendations, deliverables, and execution of paid media surpass client expectations Create thoughtful, clear, concise decks that translate business objectives and strategies into tangible media plans that achieve business goals Provide counsel and guidance internally and with client on guiding creative and placement optimizations as well as best practices for incorporating paid social into an overall social strategy Provide strong input on KPIs for program success and performance data, partnering with analytics teams on building measurement approaches that deliver on KPI’s and goals Demonstrate a passion for healthcare, digital and communications to help spot opportunities for the client to achieve greater success for their business and brand, reach a broader audience and use all the tools at their disposal Support sales teams and business development opportunities by partnering on pitches, gathering research or intelligence, and delivering prompt feedback on proposals that include paid media Ability to manage RFP/RFI with vendors and in support of business development opportunities to drive growth Manage multiple client engagements of varying sizes in a fast-paced environment, within the health/wellness/pharma industry and be part of an internal ecosystem that provides clients with digital expertise and innovation Work to ensure smooth orchestration of activities across client and ability to set-up, implement and activate media in partnership with media ops and trafficking teams Provide proactive recommendations on research findings, campaign results, indust