Partner Marketing, Resale

Meter is a channel-first company. Every deal we win goes through a partner and we believe this is a significant lever for growth for Meter. We recently announced we’re expanding our investment with the launch of our Partner Growth Fund: a $100 million commitment available to qualified partners for partner-sourced opportunities, customer migrations, training, enablement, co-marketing, and development. This is the first installment of what we expect to invest in the channel over the next decade. We’re looking for an exceptional Partner Marketing Manager to accelerate this momentum, particularly to focus on our resale (VAR) channel. This is a pivotal moment in Meter’s trajectory, and this role will play a central part in building the strategies, programs, and campaigns that scale our presence through partners. Your work will directly influence revenue growth, partner engagement, and awareness in a fast-moving, high-impact environment. What success looks like Within your first six months, you will: - Become the expert in our VAR partners, deeply understanding their business models, audiences, and go-to-market strategies. - Build and execute an end-to-end partner marketing strategy for the VAR program, aligning closely with sales to maximize impact. This strategy will span across national VARs, regional strategic VARs, and traditional 2-tier distributors. - Develop and launch tailored marketing plans for each of our strategic VAR partners, driving measurable partner-sourced pipeline growth and optimizing our marketing spend. - Take ownership of key partner marketing programs with VAR partners, including events and sales incentives, and deliver measurable impact in driving pipeline through these activities. - Support partners at every stage of their journey with Meter: ramping up existing partners, launching new partnerships, and building awareness to recruit new ones. What your day-to-day will look like You’ll be the point person for all partner marketing activities, working hand-in-hand with your peers in marketing and partner sales to drive measurable results. On any given day, you might: - Collaborate with VAR partners to design and execute strategic marketing plans that align with shared goals. - Manage campaigns across multiple marketing channels, including messaging and positioning, content creation, demand generation, events, and more. - Support and activate high-visibility partner events, both in-person and virtual. - Develop partner-facing collateral, playbooks, and enablement resources to make it easy for partners to sell Meter. - Work closely with the partner sales team to integrate marketing activities into larger account plans, ensuring we’re driving maximum impact to and through these partners. Who you are This role is for someone who thrives at the intersection of marketing strategy, partner enablement, and hands-on execution. Someone ready to create impact from day one and help define how Meter grows through the channel. - Experienced in partner marketing, marketing, partnerships, field events, demand generation, or product marketing. - Proven track record of working directly with various types of partners in a B2B context; ideally experience in the resale channel. - Skilled at building strong relationships with both internal teams and external partner stakeholders. - Highly organized, detail-oriented, and capable of managing multiple projects in parallel. - Comfortable operating within ambiguity, with a builder mentality and a focus on solutions. Why Meter? The internet runs the world. Every purchase you make, video call you join, it's all packets flowing through networks. But those networks haven’t changed for decades. They’re brittle, complex, and surprisingly hard to set up in an enterprise space. We started Meter to build better networks. We had to build everything from the ground-up: designing and building our own enterprise hardware, intuitive software, and streamlined operations to deliver great outcomes for