Event Content

Events are one of Meter's highest-leverage channels. When Meter is able to share our story in front of a live audience, it’s the moment we win over IT teams and network engineers. It’s the moment Meter stops being a no name vendor and starts being a no-brainer. We’re looking for someone to own and develop the content for every Meter event. What success looks like Within your first six months, you will: - Define the narrative for Circuit, our regional road show (keynotes, breakouts, demos, and experiential moments) that sets a new bar for how Meter shows up in front of IT and network leaders across 13 cities. - Lead the content agenda for MeterUp, our flagship user conference, working with every necessary internal stakeholder so every session earns its place on the schedule. - Build the playbook: speaker intake, narrative development, approval workflows, and post-event distribution templates that let the events program scale without losing coherence or quality. - Build a feedback loop, from sales, partners, and attendees, that tells you what actually landed, and use it to make every event sharper than the last. What your day-to-day will look like You'll be the first dedicated owner of event content at Meter, working closely with marketing, product, and leadership to bring our story to life. On any given day, you might: - Outline the narrative arc for MeterUp’s opening keynote, then workshop it with an executive that afternoon. - Turn a complex product launch into a live demo or physical experience with design, product, and events. - Create templates, workflows, and review processes that make event content scalable. From pre-event to post-event communications and distribution. - Gather feedback from sales, partners, and attendees, and use those insights to continuously refine messaging. - Project manage all of the moving pieces of event content (main stage sessions, activations, demos, and experiential moment) coordinating across product marketing, communications, and technical evangelists to make sure every element is on track, on message, and on time. Who you are You've led content strategy for major events before, not just individual sessions or decks, but the whole program. You know what it takes to hold a narrative together across multiple formats, audiences, and stakeholders, and you know how to make it look effortless even when it isn't. You're equally comfortable in a strategy doc and in a room with leadership, pushing back on a talking point that isn't landing. You build systems that scale. You get excited about translating deeply technical topics into very clear and concise terms that you can win over practitioners and non-technical audiences. Specifically: - Have led content strategy for flagship conferences, roadshows, or multi-track programs that are revenue drivers for the business. - Experience with content, event, field, solutions, or product marketing, owning high-stakes, multi-stakeholder work. - Comfortable working with executives: shaping keynotes, refining messaging, - Sees events not just as moments, but as a strategic growth lever. - Highly organized, detail-oriented, and capable of managing multiple projects in parallel. All types of events from small repeatable sponsored conferences all the way to bespoke flagship events like MeterUp. - You’re proactive and autonomous, able to navigate ambiguity, identify blockers early, and drive toward decisions that keep programs moving. Why Meter? The internet runs the world. Every purchase you make, video call you join, it's all packets flowing through networks. But those networks haven’t changed for decades. They’re brittle, complex, and surprisingly hard to set up in an enterprise space. We started Meter to build better networks. We had to build everything from the ground-up: designing and building our own enterprise hardware, intuitive software, and streamlined operations to deliver great outcomes for our customers. Today, we build and deploy these networks at sc